The world of social media is constantly changing, and now Meta has launched an AI feature for Instagram users that’s revolutionizing content creation. Now, on Instagram Reels, you can watch and listen to any video from Hindi to English or from English to Hindi—all in a very natural way.
What is the new feature?
Meta has added a new feature called “Meta AI Translation.” This allows any Instagram Reels video to be automatically translated, dubbed, and lip-synced into another language.
Currently, this feature is available for Hindi, English, Spanish, and Portuguese, but the company is adding more languages soon.
The uniqueness of this feature is that it not only translates but also matches your voice tone and intonation to make the video sound natural and authentic.
How does this AI feature work in Instagram Reels?
When a creator creates and posts a new Reel, they get the option to “Translate your voice with Meta AI.” After clicking on this option, Meta’s AI system translates the creator’s voice into another language and dubs it in a new tone.
The AI also performs lip-syncing, which means the person’s lip movements in the video are matched with the new language, making it appear as if the person is speaking the other language.
Viewers can also view any Instagram Reels in their preferred language or return to the original voice by clicking “See Original.”
Why is this feature special?
- Language will no longer be a barrier—users from anywhere in the world will be able to understand and listen to your Reel.
- Both creators and viewers can turn translation on or off at will.
- With new Language Analytics, creators will be able to see which languages their Reels are most popular in.
- Reaching a global audience has become easier than ever.
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How to enable Meta AI Translation and Auto-Dub in Instagram Reels?
- Update the Instagram app – First, update the app to the latest version to activate the new feature.
- Create a Reel and go to post – When you’re ready to post a new Reel, tap the “Translate your voice with Meta AI” or “AI dubbing” option below.
- Select a language – Now choose the language you want your Reel translated into (e.g., Hindi, English, etc.).
- AI will automatically dub – Meta AI will dub the Reel into the new language, matching your voice, tone, and lip movements.
- Post – Your Reel will now be available in both languages, allowing viewers to watch or listen in their preferred language.
Viewers will see options like “See translation” or “Listen in Hindi/English” below the video, allowing them to easily change the language.
Which languages are currently supported?
As of now, this feature is available in four languages:
| Language | Launch Time |
|---|---|
| English | August 2025 |
| Spanish | August 2025 |
| Hindi | October 2025 |
| Portuguese | October 2025 |
Meta will soon be adding Arabic, French, Indonesian, German, and Italian. This is part of Meta’s “No Language Left Behind” program to make content accessible to users in every language.
How does AI lip-sync work?
This feature of Meta AI doesn’t just do dubbing — it uses Adaptive Lip-Sync technology.
- The AI analyzes the video frame-by-frame.
- Every micro-movement of the lips is tracked.
- Then, when a voice is generated in another language, the AI matches the new voice with the lip movements.
- This makes it appear as if the same person is speaking in the other language, when in reality, everything is happening automatically.
This entire process makes the video realistic and multilingual.
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How can viewers turn off Instagram Reels translation?
If you want to watch a Instagram Reels in its original language, that can be done easily.
To turn off translation:
- While the Reel is playing, tap the translation or dubbing icon.
- Select the “See Original” or “Turn Off Translation” option.
- The Reel will then play in the language it was created in.
If this option is not visible, translation can be turned off by going to the video player’s settings or caption menu.
Uses of “Translate your voice with Meta AI” for creators
- Update the app.
- Before posting a Reel, select the “Translate your voice with Meta AI” option.
- Select the language for dubbing (e.g., Hindi, English, Portuguese, etc.).
- Now, the AI will translate your voice, dub, and lip-sync it into the new language.
- Post a Reel and expand your audience to a global audience.
You can turn this feature on or off if you want – meaning you’ll be in complete control.
Read Official Instagram post about reels translation
How will the Meta AI Translation feature benefit Instagram creators?
This feature allows creators to translate and dub their Reels into multiple languages, allowing them to reach a global audience.
How to activate Meta AI Translation and Auto-Dub feature on Instagram?
This feature can be enabled by selecting the “Translate your voice with Meta AI” option while posting a reel and selecting the language of your choice.
What languages are currently available for the Meta AI Translation feature in Instagram Reels?
Currently this feature is available for English, Spanish, Hindi and Portuguese languages, and more languages will be added soon.
Conclusion
Meta AI’s new “Translation and Auto-Dub” feature is transforming Instagram Reels into a global content platform. Creators can now create content in multiple languages using their own voice, and viewers can watch and listen to it in their preferred language.
If you’re a content creator, now’s the time to make your videos reach not just India, but the entire world. With Meta AI Translation, your voice will now speak in every language—in authentic style.
