Do you want to buy an Apple product like iPhone 16, iPad, or Mac, but lack the right information? Apple has launched an excellent facility in India, called ‘Shop with a Specialist’. It’s an online service that allows you to talk to an Apple expert via video call right from your home. In this article, we will tell you everything about this service—what it is, how it works, who can use it, and how it is transforming online shopping in India.
What is Shop with a Specialist?
‘Shop with a Specialist’ is an online facility where you can go to Apple’s website and talk to an expert via video call. This expert gives you complete information about Apple products like iPhone, iPad, Mac, Apple Watch, or AirPods.
What’s the purpose?: Its purpose is to give you all the help you’d get in a physical Apple store, but right from your home. If you’re buying an Apple product for the first time or find technology hard to understand, this is very useful.
How does it work?: You go to Apple’s website, choose ‘Shop with a Specialist’, and then a video call starts. The Apple expert will be visible to you, but your picture won’t be shown—only your voice will be heard. This keeps your privacy safe. The expert explains product features, gives demos, and answers your questions.
Tip: You don’t need to download any app to use this service. Just a good internet connection is required.
When and How Was It Launched in India?
Apple launched this service in India on 30th July 2025. India is the second country where this facility has been launched—the first was the United States. Apple announced it on their website and Newsroom. The company’s retail online head, Karen Rasmussen, said, “India is a rapidly growing market, and we want to get closer to our customers.”
Which products is it available for?: This service works for all Apple products, such as:
- iPhone 16, iPhone 16 Pro, iPhone 16 Pro Max
- iPad, MacBook, iMac
- Apple Watch, AirPods, and other accessories (like chargers, keyboards)
What’s special?: With this service, you can not only learn about the products but also get info on the trade-in program (exchange old phone for new) and EMI offers.
How to Use This Service?
Using this service is as easy as a child’s play. Follow the simple steps below:
- Go to Apple’s website: On your phone, tablet, or laptop, open apple.com/in/store
- Choose the service: There, you’ll find the ‘Shop with a Specialist’ option. Click on it.
- Start the video call: A secure video call will begin. No need to download any app. The Apple expert will appear, and you’ll talk via audio.
- Ask questions and buy: The expert will explain product features like iPhone 16’s camera or MacBook’s speed. You can ask your questions and complete your purchase.
When is it available?: This service is available Monday to Friday, from 10 AM to 7 PM.
Which devices support it?: You can use it on any device, such as:
- iPhone, iPad (Apple devices)
- Android phones, laptops, or desktops (non-Apple devices)
- You just need a stable internet connection.
Who Is This Service Useful For?
‘Shop with a Specialist’ is helpful for anyone who wants to buy Apple products. But some people will find it especially useful:
- First-time buyers: If you’ve never bought an iPhone or Mac before and don’t know which model to choose, this service will guide you.
- Elderly people: Those less familiar with technology will find it very useful. The expert explains everything in simple language, like how Apple Watch’s fitness tracker works.
- Business users: If you want to buy a MacBook or iPad for your office, you’ll get full info about GST bills, discounts, and business offers.
Example: Suppose you are a student and need an iPad. The expert might tell you that iPad Air is good for students because it’s lightweight and works with Apple Pencil.
Benefits of Video Shopping
There are several benefits of shopping via video call in this service:
- Instant help: You get immediate answers and advice, just like in a store. For example, if you’re confused between iPhone 16 and iPhone 16 Pro, the expert will compare them for you.
- Personalized experience: The expert listens to your needs and suggests accordingly. If you love gaming, they might recommend a MacBook Pro.
- Live demos and advice: You can see live demos of products. For example, the expert can show you new features of the Apple Watch, like the heart rate monitor.
Is ‘Shop with a Specialist’ Available in Indian Languages?
Currently, this service is only available in English. It is not available in Hindi, Tamil, Bengali, or other Indian languages.
If you find it hard to speak in English, you can take help from a friend or family member.
Apple hasn’t said whether other languages will be added in the future. But seeing the popularity of this service in India, they might soon include languages like Hindi.
Is ‘Shop with a Specialist’ Available Across India?
Yes, this service is available throughout India. Since it is online, you only need internet. Whether you’re in a big city like Mumbai or Delhi, or a small village, you can use it.
Future Plans: Apple hasn’t revealed how they will expand this service. But if people like it, they might improve it—like extending the hours or adding more languages.
How Big Is This Change for Indian Online Shopping?
Apple’s step could bring a new turn in India’s online shopping world:
- New shopping experience: Earlier, people only saw product images and read reviews. Now with this service, they can get a store-like experience from home. This builds more trust in buying Apple products.
- Inspiration for other companies: Apple’s service is so good that Flipkart, Amazon, or others might also start video shopping. This will improve customer experience further.
Does ‘Shop with a Specialist’ Cost Anything Extra?
- Completely free: You don’t have to pay a single rupee to use this service. It is entirely free.
- Hidden charges?: No, there are no hidden costs. You can talk to the expert for as long as you want.
- Other info: The expert will give you info about EMI (installments), warranty, and offers. For example, if there’s a cashback offer or no-cost EMI, they will let you know.
Tip: Before buying, visit Apple’s Offers Page to check the latest deals.
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Conclusion: Should You Use ‘Shop with a Specialist’?
‘Shop with a Specialist’ is a great facility that makes buying Apple products easy and trustworthy. Below are some points explaining why it’s good for you:
Who should use it?
- First-time Apple product buyers
- Elderly people or those less familiar with technology
- Business users who want GST bills or offers
Why should you use it?
- It’s free, so there’s no cost
- You get expert advice at home
- Helps you choose the right product, saving money
- Saves time, no need to visit a store
A small tip: If you struggle with English, keep someone with you who understands it. That’ll improve your experience.
Do I need to sign up for ‘Shop with a Specialist’?
No, you don’t need to sign up or download any app. Just go to Apple’s website and start.
Is ‘Shop with a Specialist’ available in Hindi?
Currently, it’s only in English, but Hindi and other languages may be added in the future.
Can I ask about EMI offers through ‘Shop with a Specialist’?
Yes, the expert will give you complete information about EMI, cashbacks, and trade-in offers.
Apple’s ‘Shop with a Specialist’ is offering a new and easy experience in online shopping in India. It’s especially great for people who want to choose the right product and get expert advice. If you’re thinking of buying an Apple product, definitely try this service. It’s free, easy, and trustworthy.
For more information: Visit Apple India Newsroom.
Have you tried this service? Share your experience in the comments below!
